Without adequate clothing, low-income families and people experiencing homelessness often have a much higher risk than the general population of developing winter exposure-related conditions such as hypothermia and frostbite. More than 150 women and childrenserved by The Salvation Army Harbor Light/Booth Family Shelter, along with women from The Salvation Army Detroit Harbor Light substance abuse treatment program, and local neighborhood families will be given warm boots and socks, and a “Thanksgiving-style” buffet luncheon. Toyota also plans to give a $15,000 donation to The Salvation Army Eastern Michigan Division, enabling them to continue to provide refuge for children and families in times of crisis.

Since the program’s inception, in Detroit alone, Toyota has donated over 1,200 boots and Smartwool socks to Detroit families in need. The program has also taken place in Chicago, Baltimore and Washington D.C.

-- Press release courtesy of Toyota