StradVision also plans to unveil a demonstration vehicle, which will display examples of its newest technologies, for use in customer and media demos. StradVision, established in 2014 in South Korea, continues to accelerate the advancement of Autonomous Vehicles. SVNet, its AI-based object recognition software, is currently used in mass production models of ADAS and autonomous driving vehicles that support safety function Levels 2 to 4, and will be deployed in more than 50 vehicle models worldwide. 

As part of the opening of the new headquarters, StradVision has hired Yearn Ha to be its new Sales Director. Ha has extensive industry experience as a business expert in the automotive industry — including leadership roles at Aptiv, Hyundai MOBIS, Applied Intuition, and SL America.

“The U.S. market is one of the most important markets for our future business. We have long been closely cooperating with many partners in the automotive parts and semiconductors industry based on our strong IP portfolio including over 160 U.S. patents. With the establishment of the North American Headquarters, we intend to further expand our contribution to the future of autonomous driving in the U.S.”, said StradVision COO and StradVision Technology USA CEO Sunny Lee.

Since its first mass-production project in 2019, StradVision also has been selected as a perception software provider for future ADAS technology such as Augmented Reality Head-Up Display (AR-HUD), Automated Valet Parking and others, by leading auto manufacturers from Germany and China.   

Compared to rivals in the vision processing space, StradVision’s SVNet software achieves higher efficiency in memory usage and energy consumption and can be customized and optimized to any system on a chip (SoC), thanks to its patented and cutting-edge Deep Neural Network. It also works seamlessly with other sensors such as LiDAR and RADAR to achieve surround vision.  

— Press release courtesy of StradVision