Toyota has many vehicles with impressive popularity, but in the SUV realm their clear champion is the Toyota RAV4, a compact crossover that consistently lands at or near the top of sales charts.

In terms of variety of RAV4 models, Toyota has been smart to recognize that not everyone is eager to jump into an electric vehicle, so they offer some other more reasonable alternatives — namely a hybrid version and a plug-in hybrid version of the RAV4.

This makes lots of sense, especially considering how Toyota was a longtime pioneer in the hybrid space going back to the launch of the Prius.

The plug-in option is called the RAV4 Prime, and I recently spent some time behind the wheel of a RAV Prime. A carryover to the 2024 model from the 2023 version, the RAV4 Prime is a well-designed, user-friendly vehicle that delivers a solid drive quality plus strong fuel economy.

Read on to learn more about what the RAV4 Prime plug-in hybrid has to offer compared to other vehicles in this space, and who will want to take one home.

As Toyota continues to redefine its lineup in a variety of vehicle types (ICE, hybrid, plug-in hybrid, full EV), the RAV4 crossover remains a key element in their portfolio.

One of the more popular compact SUVs on the market every year, the RAV4 comes in multiple formats, including a traditional hybrid model, plug-in hybrid and standard ICE.

The RAV4 hybrid competes directly against a handful of hybrid SUV rivals from Hyundai, Honda, Ford and Kia.

I recently spent some time in the 2023 Toyota RAV4 hybrid, which debuts a brand-new Woodland Edition trim level for 2023 with a more rugged design and off-road capabilities, and I’m back with a full report.

Even as all the buzz in the auto industry continues to focus on EVs and going all-electric, hybrids remain a key part of the eco-friendly solutions being offered to car buyers.

Take, for example, the Kia Niro, a compact SUV that’s been around a few years and fits a niche in the hybrid world where there are few competitors.

This tech-savvy model is larger than popular hybrids like the Toyota Prius and Hyundai Ioniq, but also smaller and more affordable than hybrid SUVs like the Toyota Venza and Ford Escape. For 2021, the Niro lineup boosts the quality and quantity of its tech and safety offerings, including inclusion of wireless connectivity for Android Auto and Apple CarPlay.

I recently spent time in a Kia Niro and I’m back with a full report.