NASCAR’s bet on a spectacle in L.A. paid off

Many doubted NASCAR when this unprecedented event was announced. But between the amazing and historic venue that looked beautiful on TV (and no doubt in person, too), tremendous on-track action and musical entertainment from Pitbull and Ice Cube, and an impressive crowd, the Clash at the Coliseum is something that exceeded NASCAR’s wildest expectations.

Joey Logano put on a tough battle with Kyle Busch up front to take the inaugural win for the Next Gen car, and in the process NASCAR exposed itself to a California audience largely composed of people who don’t normally follow the sport. Here’s hoping they stick around and remain fans of the sport as we head into the Daytona 500 and beyond.

I can see the Clash coming back to the Coliseum next year, but we need to be careful to make these things special, and not try to do them multiple times a year. Make it a destination every February; and later, once it’s served its purpose, give another stadium a chance. 

One thing is certain. The Clash, which had become an almost forgotten and frankly boring event at Daytona, has been revitalized, and we’re not going to back to the old ways again. Kudos to Ben Kennedy, the future of the sport’s leadership, for pushing the sport in bold, new directions despite some howling from legacy fans.

As I watched Joey Logano’s car turned into a lawn mower, Jimmie Johnson take a brutal hit into the wall, and so many other cars losing sheet metal today, part of me was thinking that this Busch Clash crashfest (which came late in the race after mostly single file racing through the early parts) may be an anomaly. It’s a non-points race, first of the season, etc., and won’t carry over to Sunday’s Daytona 500.

But that part of me is probably wrong. My other half, the realistic one, knows that winning the Daytona 500 is probably going to be the biggest win of their career for most of the drivers on the grid. So while I’m somewhat confident we’ll have more than 6 cars finishing the Daytona 500, don’t be surprised if the crazy blocks and big-time wrecks just keep on coming when the field of 40 takes the green on Feb. 16.